Save the Children Italia

Every One is a campaign by Save the Children that fights against infant mortality.
The idea behind this campaign is to donate money in order to fight against common illnesses that every year kill six million children in poor countries, in order to let them celebrate their next birthday. I was very pleased to design for them this infographic showing some of the results of their campaign. People could contribute to this project on social networks, but also buying Mr.Smile, an ice cream developed by Algida on purpose for this campaign.
Moreover, many visitors contributed their personal time visiting villages in Milan, Florence, Rome and Naples where the project was promoted.
You can see and download the original file on Save the Children Facebook page.

I worked on this project in collaboration with Competence Communication.

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